Yesterday, I went to go see Underworld 4, which was pretty cool. And one of the trailers I saw started out looking like some boring phone commercial or something, but then it showed an apocalyptic future with Alice standing there in Umbrella gear. My thought process was something along the lines of "... I don't care about electronics commercials - WHOA I CARE ABOUT RESIDENT EVIL THOUGH! But instead of me telling you about it, why don't you just click this link and watch it yourself?
If you're a Resident Evil fan, you'll know what I mean.